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AngleScale

For hair-restoration clinics and paid-media agencies

Turn paid treatment clicks into clearer consultation journeys.

When someone clicks a hair-transplant, PRP, treatment or location ad, the page after the click should continue that decision with the right proof, reassurance and next step.

One live paid page, reviewed free. No obligation to continue.

Ani, conversion architect at AngleScale

I’m Ani, the conversion architect behind AngleScale. For 12 years, I’ve designed and improved the journeys that turn paid clicks into qualified enquiries, bookings and customers.

Your treatment and location pages are not always the right destination.

A person who clicks a hair-transplant, PRP or location ad needs the next page to continue that exact decision. Sending them back to a generic treatment or clinic page can make the consultation feel like a larger, less certain step.

Examples of Our Work

Rebuilt Google paid landing pages, lower CAC and increased conversions.

The Venkey London page: an offer to find your London venue for free, with an event enquiry form alongside it.

Venkey UK

Lead generation

Google Ads page build for London venue enquiries, with the qualification asked on the page.

See the work →
The Just Banter Albufeira page: a stag-weekend headline over a beach photograph, with a date, nights and group-size bar above the enquiry.

Just Banter

Lead generation

Google Ads pages for one stag-weekend destination, with a quote step that already knows where the group is going.

See the work →

Relevant paid-journey, consultation and enquiry work across finance, education and health/wellness. Hair-restoration work is shaped around the same high-consideration decision: trust, suitability, proof and a clear next step.

Ani, conversion architect at AngleScale

Led by Ani ValentinovaI work across paid landing pages, lead-generation journeys and product conversion, bringing the ad promise, proof, page and next action into one decision path.

What clients said

Anita and team built a great landing page for us for our Google ad conversions. It really lifted the hit to conversion rate which was the main thing. But also they were great as a team to work with and were fully communicative. Really enjoyed working with them on 2 projects.

Gurmej Pawar, Meji Media Events GroupAcross two paid-traffic lead-generation projects.

A specific paid campaign needs its own page or journey.

We review what the campaign promises, what the click expects next and whether the current destination should be kept, improved or replaced.

If a focused page is justified, we build it: treatment, offer, location or qualification-to-booking journey.

Work is scoped before it starts. Strategy, conversion copy, UX, build and QA are included.

How We Work

  1. Review the click-to-consultation path

    The ad or search term, current landing page and booking route.

  2. Define the page the campaign needs

    The message, proof, objections and next action for that specific treatment or audience.

  3. Build and improve the journey

    One focused page or qualification path, then variations only where performance shows they are needed.

Ani leads the strategy, conversion direction and copy. Build and production are delivered through a small senior team, so the page is not handed from strategist to developer with the commercial logic lost in between.

See the journey behind a campaign →

What you are actually buying

A page build is not the same as a conversion journey.

The page matters. So does the work that determines what it needs to say, prove and ask a visitor to do next.

A standard page build

  • Starting pointA finished brief
  • Core question“What should this page look like?”
  • Strategy and copySupplied by your team or separate specialists
  • BuildOne page, handed over
  • LearningOften ends at delivery
  • ReuseStart again for the next campaign

AngleScale

  • Starting pointThe live ad or search campaign
  • Core question“What does this visitor need to believe or do next?”
  • Strategy and copyDefined as part of the journey
  • BuildOne focused page or qualification path, ready to launch
  • LearningUsed to decide the next page, variant or component
  • ReuseReusable proof, CTA and decision components

You do not need to assemble a strategist, copywriter, designer and developer around every paid campaign. AngleScale brings the conversion direction, copy and production together around one commercial decision, then uses the work to make the next campaign faster to launch.

What it costs

Three ways to work, in the order most people take them. Start with a free review of one live page. Go deeper with a paid diagnostic when the campaign warrants it. Commission the journey when the opportunity is real.

Start here

Free

Free Page Review

Send the ad and the page it currently sends traffic to. It may conclude keep, improve or build.

  • One campaign or page opportunity only
  • A read of the ad, the destination and the action you want
  • No cost, and no obligation to continue

Go deeper

$850to start

Paid Journey Diagnostic

Booked directly with Ani. A way to see the work and each other before anything is committed to.

  • Heuristic review of the page and the campaign behind it
  • Evidence-backed paid funnel analysis
  • Top 5 recommendations, prioritised
  • Where the paid click should lead next

50% credited against your first sprint.

One journey at a time

From $1,500

Consultation Journey Sprint

One dedicated treatment, location or consultation journey, designed around a live paid campaign. Includes the paid-journey review, conversion direction, copy, build and launch-ready QA.

  • Paid-journey strategy and page architecture
  • Direct response copy and user psychology
  • Angle-based pages and pages for Google search ads
  • Conversion components and existing-page variants
  • UX, build and QA
  • Built natively in WordPress, Webflow and Shopify, or in code

Ongoing conversion production

After the first journey is live, retain focused capacity for the next page, variant or conversion component your paid campaigns need.

One priority runs at a time and is agreed before work begins, so nothing sits half-finished. Your team keeps media buying, creative and client communication. We own the post-click page and journey work.

Pages are built in your existing Shopify, Webflow, WordPress or code stack where appropriate, and remain yours when the engagement ends.

We improve the decision path and use the learning to define what to build next.

Start with a free page review. Build only if the opportunity is real.

Production-only build

For teams arriving with an approved strategy, copy, visual direction and assets, who need the build itself.

From $750 per page, depending on the build and component requirements. Includes responsive implementation, form/CTA setup, mobile QA and one consolidated revision round.

Excludes research, conversion strategy, copy and new campaign architecture. Those are scoped separately.

Built to improve the conversion path after the click.

We define the page hypothesis, create the journey and measure what happens next. Results depend on traffic quality, offer, creative, spend and follow-up, so we do not promise a specific conversion rate, booking volume or revenue outcome.